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The go-to podcast for technology vendors, distributors and resellers wanting to protect and grow their revenue. Hear from key channel experts and influencers as they share their experience and best practices on topics such as installed base sales, customer retention, monetizing data, profitable growth and channel strategies. Hosted by iasset.com, the ChannelTalks podcast can also be accessed in video format on our iasset.com Youtube channel.
Episodes

Jan 20, 2022
Jan 20, 2022
26 min
Part 2 of our ChannelTalks interview with Doug Caviness - Vice President of B2B Strategy and Partnerships at cleverbridge.
In this episode, our experts discuss how technology vendors can benefit from digitally transforming their sales and customer success processes from quote through to payment. They also delve deeper into the iasset.com and cleverbridge collaboration that offers a world-class transaction ecosystem solution for the channel.

Dec 13, 2021
Dec 13, 2021
27 min
In this episode of ChannelTalks, we speak with Doug Caviness - Vice President of B2B Strategy and Partnerships at cleverbridge.
Our experts discuss how B2B businesses, particularly those within the technology sector can remove friction within their global sales processes and buying experiences.

Sep 9, 2021
Sep 9, 2021
26 min
In Part 2 of our ChannelTalks interview with Karl Soderlund - Senior VP for Worldwide Channel Sales at Palo Alto Networks, our experts continue to explore the importance of expanding customer lifetime value.
Karl shares his experience of how value and lifecycle sales has become second nature and an integral part of their business.

Aug 25, 2021
Aug 25, 2021
27 min
In this episode of ChannelTalks, we speak with Karl Soderlund - Senior VP for Worldwide Channel Sales at Palo Alto Networks.
Our experts discuss why customer lifetime value should be the most important metric for today's technology vendors and how Palo Alto Networks have successfully executed value selling over the years. In addition, they explore the Operational Technology market, its convergence with IT and what this means from a security standpoint.

Apr 30, 2021
Apr 30, 2021
26 min
In part two of our interview with Jay McBain - Principal Analyst, Channel Partnerships & Alliances at Forrester Research, we capture some of Jay's most valuable advice to date. He provides insight into the significant opportunity present for the traditional channel to grow up to x100 in size, by moving from a linear supply chain to ecosystem tech.
Together, our experts explore what it takes to become the next trillion dollar tech business with a three point business plan that every technology vendor should consider.

Apr 30, 2021
Apr 30, 2021
30 min
In this episode of ChannelTalks, we catch up again with Jay McBain - Principal Analyst, Channel Partnerships & Alliances at Forrester Research. In the first of our two part series, we discuss Jays' 2021 predictions for the IT channel, including:
- How the channel can shape and influence the way businesses work (post COVID)
- Can the channel adapt to subscription/consumption models, as they become more mainstream?
- How can distributors survive an embedded, white-labeled future of solution “building blocks"?

Mar 16, 2021
Mar 16, 2021
22 min
Hear from two category creators within the Customer Success movement – Gainsight CEO, Nick Mehta and iasset.com CEO, Scott Frew.
In the finale of our two part series, our experts provide practical advice on how technology providers can execute on their customer success and retention strategies in an intelligent, efficient and cost effective manner. They also highlight the importance of automation and how it can not only reduce operational costs but also influence and enhance the customer and partner experience

Mar 16, 2021
Mar 16, 2021
31 min
Hear from two category creators within the Customer Success movement – Gainsight CEO, Nick Mehta and iasset.com CEO, Scott Frew.
In the first of our two part series, we explore the importance of customer success and retention within the technology industry. Our leaders discuss common roadblocks that IT businesses unknowingly place within their organizations and provide recommendations on how to embrace customer success as a core business strategy for long-term profitability.

Nov 9, 2020
Nov 9, 2020
51 min
Nick Verykios interviews Remi Gicquel, Director of Sales and Strategy at HPE and co-author of the book "Using Installed Base Selling to Maximize Revenue", along with iasset.com CEO, Scott Frew. Together, they delve deep into the concept of installed base selling, marrying the theory with practise which any IT vendor, distributor and reseller could easily apply within their business to achieve long-term, profitable growth.

Oct 22, 2020
Oct 22, 2020
40 min
In this edition of we catch up with the Channel Collective - a partnership between ISV’s delivering solutions dedicated to the IT channel. Hear from the CEO's of Vortex 6, Channel Mechanics, ScopeStack and iasset.com as they talk about:
- The importance of ecosystems
- The build vs buy dilemma
- Monetising data and the multiplier effect of complementary platforms
